"Talented, Responsive, Intuitive."
Kids Cavern have used Retail Pro for over 20 years, but Software in general is only as good as its hosts. Minesh and the team at Pinnaca are the reason we have stuck with it. Their support team are talented, responsive, and intuitive. As a client of Pinnaca it’s always reassuring to have access to experts whenever we need them. We know whatever tasks
we throw at them will be completed to the highest standards making it easy for us to run our business. Kids Cavern are rapidly expanding and Pinnaca are always there with the advice, solutions, systems and knowhow to guide us along the way. We recently launched our brand new website www.kidscavern.com and Pinnaca developed this from the ground up in Magento 2, which is also fully integrated with Retail Pro. We are delighted with the end result and our website truly captured our vision and turned it into a reality. We couldn’t be happier with our partnership and look forward to the future with Pinnaca by our side.
- Danny Shelvey Owner Kids Cavern
Kids Cavern Case Study
Retail Pro, EPOS & Website design
Kids Cavern have been a client for many years and have grown significantly as a business with their owners' vision and ambition at the forefront of this growth. Founded in 1989, they have built up a reputation over the years as the go-to destination for designer childrenswear.
In an industry increasingly dominated by online-only retailers, managing director Danny Shelvey and his team choose to focus on experiential retail to better engage with their customers and encourage strong brand loyalty.
In the summer of 2019, to coincide with their 30th anniversary, Kids Cavern planned a move to a brand new, 10,000 square foot flagship store. Their aim was to not only construct a stylish and modern space to showcase the 100+ designer brands for children they officially stock, but to create a customer experience that both kids and their parents will love, and want to repeat.
At Pinnaca we understand the importance of shared customer experience and nurturing customer loyalty, and we were on board to show how Retail Pro and retail management software could help them realise their vision.
Convenience is a key factor for a good shopping experience, especially with kids in tow, and with Kids Cavern we are able to make the most of the functionality available in Retail Pro.
Thanks to Retail Pro sales orders, Kids Cavern is able to offer a layaway option where customers can add products to their account to purchase later. This benefits the customer with an uninterrupted in store experience but also opens up the possibility of repeat trips and further sales. Customers can also connect with the store via Instagram to add items to their account, encouraging further engagement and allowing the opportunity to highlight the latest products and offers through social media.
“Retail Pro is a fully integrated retail management system that is future focused and considers benefits to the retailer & customer. It has everything we need from a software solution: inventory, reporting, web integration, and layaway system. Our Retail Pro Business Partner Pinnaca are agile and commercially astute, positioning them perfectly to support us as we grow .”
Along with a successful customer loyalty program through Smile.io (formerly Sweet Tooth), Kids Cavern have succeeded in attracting a faithful customer base and layaway sales orders now account for 25-30% of sales.
Kids Cavern’s sales are generated online and part of this success is as a result of their vision to use technology to enhance the customer experience, which was accomplished by upgrading their systems and integrating their online channel into the central systems.
With customers from the Far East, the US, Japan and the Middle East, the benefits of being able to offer worldwide shipping are obvious, but offering customers a unified brand experience across online and in store locations is also an important part of cementing Kids Cavern’s luxury brand identity.
“I can’t praise them enough - they’re always friendly, knowledgeable, positive, and fast. We love working with Retail Pro and Pinnaca.”
We integrated Kids Cavern’s Retail Pro POS software with their Magento ecommerce platform to automatically synchronise POS data with ecommerce and web orders within Retail Pro. This allows optimised inventory, especially useful now Kids Cavern have recently added a third store to their portfolio, as well as streamlining operations and reducing manpower needed to manage this channel of the business. This also allows the offering of a Click & Collect service which, as well as being convenient, gives further opportunity for cross channel sales by welcoming customers into the store.
In early 2020, with the end of support for Magento 1 approaching, we were on hand to upgrade Kids Cavern’s website to the newer Magento 2 platform and they took this opportunity to have Pinnaca redesign and develop a brand new website. Kids Cavern, and their new stakeholders JD Sports, absolutely love the new website which, as well as being delivered on time and on budget, has seen their online business increase by up to 150%. They now have a robust and well-designed website that is easy to use and gives them the luxury feel they desire.
“It’s a pleasure working with Danny and his team as they bring great ideas to the table and take on board our expertise and advice, allowing us to work as a partnership to make their customer journey great.”
Kids Cavern have embraced technology and used it to evolve their business over the years. With Pinnaca as a partner, we will be there to help them continue their growth and adapt to whatever the industry requires in the future.